Selling God’s Way Book Tour




Maximize Your Income And Business Relationships

 

Business / Economics / Christian Living

Date Published: June 16, 2026

Publisher: Lucid Books Publishing

 


Selling God’s Way is a book that explains how to apply biblical principles to all aspects of professional selling: Prospecting, Questioning, Presenting, Closing, Servicing, and Handling Objections. Filled with biblical scripture and stories, the book presents the best way for any salesperson to maximize their income and business relationships, regardless of religion. Many people all over the world, and throughout all of time, believe that biblical wisdom remains the most valuable forever.


 

About the Author

 

 Michael P. Hamer is a lifelong salesperson whose journey in selling began at the age of seven on the streets of Gary, Indiana, where he sold eggs with his grandfather, a deeply religious man who helped shape Michael’s values and work ethic. Throughout high school and college, Michael continued honing his sales skills, selling products typical of his peers, books door-to-door in Los Angeles, and advertising space at a theater in Cambridge, Massachusetts.

Michael graduated from Boston University with a degree in communications, concentrating in advertising and marketing. Following graduation, he spent nearly three decades in advertising sales within the radio and television industries in the Washington, DC market. Over the years, he held a wide range of leadership roles, including Account Executive and General Sales Manager.


In his final media position, Michael served as Sales Manager for WAVA Radio, a Christian teaching and talk radio station. Throughout his career, he earned numerous awards and recognition for both sales performance and management excellence. Despite his success, Michael observed a growing lack of service-minded behavior and people-centered priorities in business. Motivated by his love for salespeople and his deep commitment to God’s Word, he wrote Selling God’s Way to offer a faith-based approach to ethical selling that strengthens relationships, reduces stress, and aligns business success with biblical principles.

 

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